welcome
meet dr. malcolm adams, Chief consultant
Once a homeless teen, Dr. Adams’ journey has brought him to a place of social efficiency. He has learned that there is no such thing as a free lunch. In a world of scarcity, life is about opportunity costs and making trade-offs. Hence, he focuses his attention on marginal analysis. “Optimization,” he says “is the process of making small adjustments on the margin trading a little this for a little of that.”
